Case study · Mediakito
A media-kit builder for independent publishers.
A SaaS product that kept audience numbers, past work, and sponsorship details in one shareable profile.
- Role
- Founder, product engineer
- Launch
- 2019
- Product
- Landing, Web App
- Stack
- Vue, Laravel, Stripe
01
The product
Publishers needed a credible, current way to present their reach to advertisers and partners.
Mediakito let bloggers build and maintain a media kit with audience data and sponsorship information. The product consisted of a landing page and a web application for managing profiles, content, and connected data sources.

02
The build
- Built reusable Vue components across the landing page and web application.
- Integrated Stripe subscriptions through Laravel Cashier.
- Connected Google Analytics, Facebook, Twitter, Instagram, and YouTube, with daily data refreshes and approval flows.
- Covered the Vue application with Laravel Dusk tests and configured CircleCI delivery.

03
The honest lesson
Paying customers confirmed that the problem was real, but I launched after the market had shifted from independent blogs toward social-first creators. The product worked; the timing limited it. It taught me to test the direction of a market alongside the user problem.